The Super Bowl
Not Just Any Given Sunday
A CultureMap®
by Jenna Reed
Published on 1/24/14
6 TOPICS / 7 CONNECTIONS

Baseball may own the title of America’s pastime, but football certainly owns the hearts of sports fans nationwide. Rough-and-tumble and aggressive, as well as complex and elegant, football has viewers hooked. Add munchies and beer and you’ve got a recipe for a ratings champion—and its accompanying astronomical advertising dollars. Whether cheering the home team or competing in a fantasy league, Americans are always ready for some football.

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The League
1
Fantasy Football

The League
2
Tailgating

Tailgating
3
Wings & Beer

Wings & Beer
4
The Super Bowl

The Super Bowl
5
Commercials

Commercials
6
Wings & Beer

The League
7
The Super Bowl